Vol. 7 No. 2 (2012)

Published: 2012-10-30

Editorial

  • Apresentação

    Felipe Mendes Borini
    DOI: https://doi.org/10.18568/1980-4865.72%p

Article

  • THE PROCESS OF INTERNATIONALIZATION OF SOFTWARE FIRMS: THE CASE AUDACES

    Antonia Egidia Souza, Eduardo Pinheiro Gondim Vasconcellos, Harmilton Luiz Corrêa
    1-25
    DOI: https://doi.org/10.18568/1980-4865.721-25

  • STUDY OF THE INTERNATIONALIZATION PROCESS OF A BRAZILIAN COMPANY IN THE AGRICULTURAL MACHINERY AND IMPLEMENTS SECTOR

    Rozali Araújo Santos, Katiuscia de Fátima Schiemer Vargas, Gilnei Luiz de Moura, Italo Fernando Minello
    26-48
    DOI: https://doi.org/10.18568/1980-4865.7226-48

  • ORGANIZATIONAL VALUES: CRITICAL FACTORS CONTRIBUTING TO THE INTERNATIONALIZATION OF ENTERPRISES THAT SEEK A COST LEADERSHIP STRATEGY

    Thais Ettinger Oliveira, George Berdinelli Rossi, Edson Keyso Kubo, Jose Turibio Oliveira
    49-69
    DOI: https://doi.org/10.18568/1980-4865.7249-69

  • Characterize the import players of Brazilian women's swimwear

    Cristiano Henrique Antonelli Da Veiga, Ana Elizabeth Moiseichyk, Tônia Magali Moraes Brum, Darcila Brum Da Veiga
    70-88
    DOI: https://doi.org/10.18568/1980-4865.7270-88

  • FRENCH BRANDS: ANALYSIS FROM THE COUNTRY OF TRADE ARCHETYPES

    Edmir Kuazaqui
    89-106
    DOI: https://doi.org/10.18568/1980-4865.7289-106

  • Características de Empreendedorismo Internacional no Processo de Internacionalização: Um Estudo de Caso na Empresa Menendez & Amerino

    Itiel Moraes Silva, Ana Carla Cavalcante Chagas, Samara Vieira Siqueira
    107-136
    DOI: https://doi.org/10.18568/1980-4865.72107-136

  • Diplomatic Strategy Analysis for the Introduction of GMO in Argentina and Brazil

    Luiz Gilberto Monclaro Mury
    137-155
    DOI: https://doi.org/10.18568/1980-4865.72137-155

  • Estratégia e Responsabilidade Socioambiental: Uma Análise de Conteúdo em Instituições Financeiras Nacionais e Estrangeiras Instaladas no Brasil

    Etienne Cardoso Abdala, Miriam Tiemi Takimura
    156-186
    DOI: https://doi.org/10.18568/1980-4865.72156-186