THE ADAPTATION VS. STANDARDIZATION DILEMMA: THE CASE OF AN AMERICAN COMPANY IN BRAZIL
ROCHA, Thelma Valéria; SILVA, Susana Costa.
THE ADAPTATION VS. STANDARDIZATION DILEMMA: THE CASE OF AN AMERICAN COMPANY IN BRAZIL.
Internext, Brasil, p. 63-83, jan. 2012.
ISSN 1980-4865.
Disponível em: <https://internext.espm.br:443/internext/article/view/116>. Acesso em: 10 jun. 2020.
doi:http://dx.doi.org/10.18568/1980-4865.6163-83.