Modelo de Uppsala: Uma teoria contingente para explicar o surgimento de EMNEs

Autores

  • Renan Henrique Oliveira Universidade Federal do Rio de Janeiro, UFRJ/COPPEAD, Rio de Janeiro, RJ, Brasil
  • Ariane Roder Figueira Universidade Federal do Rio de Janeiro, UFRJ/COPPEAD, Rio de Janeiro, RJ, Brasil
  • Monica Pinhanez INSPER Business School, São Paulo, SP, Brasil

DOI:

https://doi.org/10.18568/1980-4865.13230-42

Palavras-chave:

Modelo de Uppsala, Multinacionais de Mercados Emergentes (EMNEs), Teoria da Contingência,

Resumo

O modelo Uppsala é o resultado de uma jornada intelectual em que suposições econômicas foram expurgadas e substituídas por relações comportamentais, de rede, capacidades dinâmicas, efetivação, teorias empreendedoras e institucionais, teorias que pareciam explicar melhor, o processo de internacionalização no atual ambiente de negócios. Este artigo conceitual ilustra como o modelo de Uppsala evoluiu, mostrando as adaptações pelas quais passou e discute se o modelo de Uppsala é contingente o suficiente para explicar o surgimento de EMNEs, um fenômeno que inicialmente intrigou os especialistas em negócios internacionais e questionou a validade de fluxos bem estabelecidos de pensamentos na comunidade empresarial internacional.

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Biografia do Autor

Renan Henrique Oliveira, Universidade Federal do Rio de Janeiro, UFRJ/COPPEAD, Rio de Janeiro, RJ, Brasil

Ph.D. Candidate at COPPEAD Federal University of Rio de Janeiro and obtained a Master Degree from Curtin University, Australia. He has national and international publications and has attended important conferences.

Ariane Roder Figueira, Universidade Federal do Rio de Janeiro, UFRJ/COPPEAD, Rio de Janeiro, RJ, Brasil

PhD and Master in Political Science from USP focused on international relations. Bachelor's degree in Social Sciences from Universidade Estadual Paulista (UNESP). Professor in international business at the Federal University of Rio de Janeiro and coordinator of institutional relations at Coppead

Monica Pinhanez, INSPER Business School, São Paulo, SP, Brasil

Ph.D. in International Development and Public Policy from Massachusetts Institute Of Technology (MIT), Cambridge, Massachusetts. Master of Urban and Regional Planning from the Massachusetts Institute of Technology, Department of Urban Studies and Planning. Master’s in public administration and Government from Fundação Getulio Vargas-SP. Bachelor in Law from the Pontifical Catholic University of São Paulo

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Publicado

2018-08-31

Como Citar

Oliveira, R. H., Figueira, A. R., & Pinhanez, M. (2018). Modelo de Uppsala: Uma teoria contingente para explicar o surgimento de EMNEs. Internext, 13(2), 30–42. https://doi.org/10.18568/1980-4865.13230-42

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